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Archive for the ‘Samples’ Category

To Eliminate Bias, Doctors Need MORE Drug Samples

Wednesday, July 8th, 2009

My doctor must not be concerned about avoiding drug-branded items. At his office last week they were still laying out the branded examination table paper. Oh well. It did liven up the room! I cannot remember the drug name, however, so I guess it didn't make that much of an ...

Getting a Hold of the Doctor

Thursday, April 23rd, 2009

The marketing of pharmaceuticals to physicians is changing pretty dramatically, thanks to PhRMA Code and to private institutions that are banning certain branded items. PhRMA's intent with the Code was to eliminate the influence that any noneducational promotional items like branded pens, calendars, and even medical-related products like hand washes ...